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Purpose Naming Process: How to name a Product, Business, or Brand that is Future-proof
This book is a real honest-to-God "How to" on naming. It details the most neglected part of the process, brainstorming. The book provides guidance on how to implement AI and LLM model tools more effectively, giving you direction on input so you get great output. A chapter is devoted to creating and using a "Common Guidepost" to collaborate with your team throughout the process and provide a way to future-proof your brand so you don't need to tackle this again. This book offers hardcore methodology — Not a list of requirements for a cool, trendy, or different name for difference's sake. You already know you need a great name; you need to know how to find it.
Print Lover?
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Not a fan of reading on digital devices? I understand, me too!
If you would like a printed version you can purchase one on Amazon.
It is paperback, full color throughout and 112 pages for $24... or get both.
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